Consciousness

In this animation, created for the Future of Storytelling 2018, neuroscientist Anil Seth explains how what we perceive isn’t an accurate reflection of a real, externally existing world. In fact, perception and hallucination are based on similar processes—they are our brain’s interpretation of myriad inputs. His groundbreaking research provides fascinating insight into what this means for storytelling.

Client: The Future of Storytelling
Producer: Carolyn Merriman
Music: Musicbed

Anil Seth

“What we perceive isn’t an accurate reflection of a real, externally existing world. In fact, perception and hallucination are based on similar processes—they are our brain’s interpretation of myriad inputs.”

In addition, Lazy Chief worked with Anil to adapt illustrations and diagrams in his 2001 book, Being You: A New Science of Consciousness, awarded Best Book of 2021 from Bloomberg and The Economist and Best Science Book of 2021 by The Guardian and the Financial Times.

“A brilliant beast of a book”

— David Byrne

“We do not perceive ourselves in order to know ourselves, we perceive ourselves in order to control ourselves.”

— Anil Seth