Lazy Chief is a creative design studio, specialising in animation, based in Soho, London.
Agile, adaptable and constantly evolving, Lazy Chief has delivered projects that inform and excite for Google, The Science Museum, Facebook, The Future of Storytelling, Microsoft, Electronic Arts, The BBC, Universal Music, Visa, and MacMillan Cancer Support.
Steve West is the director and founder of Lazy Chief. His diverse interests and curious nature have led him to work in multiple disciplines including illustration, animation, filmmaking, sound design and animatronics.
Steve’s love of arts and science inspires work bridging this divide and he aims to interpret seemingly complex subjects in new ways to reveal the beauty behind them.